The world today is fast-paced, and largely driven by innovative technologies, which means businesses are under immense pressure to keep up. Companies need to follow the latest digital trends to stay competitive, as failure to do so can potentially lead to a decrease in profits, in part due to the likelihood of losing clients, an […]
Is Your Company Maximizing its Digital Potential for Revenue? Read More
While most small business owners are well aware of personal credit scores (like those from FICO), the concept of business credit remains more elusive. Though 65 percent of business ownersuse credit for business purchases, only 50 percent of those cards are in the business’ name. This article tackles the basics of: What business credit is
A Small Business Guide to Building Business Credit Read More
Managing your company’s finances is the most important part of running a business. Surprisingly, some business owners don’t know the first thing about organizing their finances. This is not only a problem because they can’t pinpoint exactly how much loss or profit they generate in a year, but for other, more serious concerns. Companies often
Finance 101: Keeping Your Business Finances Organized Read More
While the summer months pick up business for some companies, it slows it down for others. Regardless if you fall into the first or second category, this season is the perfect time to refresh your business practices to streamline your company. Halfway into the year, it is advantageous to set objectives in place that can
Summer Refresh: Tips for Streamlining Your Business Read More
Customer stories seem to be really powerful. Startups should be smart enough to take the fullest advantage of inspiring customer stories or customer experiences. We know that only a great product cannot spell success. For a startup to grow and succeed you would be requiring both great marketing and also, a great product. Startups usually
Ways to Utilize Customer Stories for Growing Your Startup Read More
As exciting as launching your own business can be, it’s important to remember that success rarely comes for free. The saying “you need to spend money, to make money” is one that often comes up in the entrepreneurial world. However, while many would-be business owners know that they’re going to have to tap into their
The Hidden Costs of Starting a Business to Look Out For Read More
As an owner of an auto body shop, you may be wondering how you can give your business a competitive advantage. Every city across the USA has a multitude of body shops, so what can you do to set your business apart from others? A proven strategy for many owners has been offering clients an
Should Your Body Shop Offer an Independent Lifetime Warranty? Read More
Many people have dismissed direct mail since the introduction of online advertisement tools. While online tools are vital for small businesses, it is a mistake to assume direct mail is not as helpful; for one, it can be highly targeted. A small business owner has to purchase a mailing list with the addresses of people
How to Make The Most out of Your Direct Mail Marketing Read More
A famous saying states that a picture is worth a thousand words. This couldn’t be more true when it comes to increasing brand recognition and improving customer loyalty. Did you know that 67% of consumers pay more attention to images, and often find them more important than written content, such as descriptions and even customer
How to Help Your Audience Connect with your Brand Through Compelling Images Read More
The most obvious weakness that a bootstrapped business has is its lack of capital. Without investment, a business simply can’t grow. The biggest strength of a bootstrapped business? Most often, it’s the creativity and enthusiasm of the founders. By hook or by crook, they find a path to success, using their minimal resources effectively. Tools
Tools Bootstrapped Business Owners Will Love Read More