A large portion of us set both personal and professional New Year’s resolutions; however, 80% give up on those resolutions after just one month, according to a source. With only four months remaining in 2017, this is the time to revisit your business goals and finish the year off strong. Revisit Your Goals from the […]
How to Center your Business Goals and Finish the Year Strong Read More
There are so many forms of advertising and marketing today that many business owners forget about the most efficient, tried-and-true form… word-of-mouth marketing (WOMM). Nine out of 10 people seek out their friends and family members’ opinions about shopping experiences, and trust those over any type of ads. Knowing this fact makes it imperative to
Two Effective Ways to Ensure Your Business is Generating Word-of-Mouth Referrals Read More
Today’s customers don’t like to spend their money without researching their purchases first. While some people prefer to ask their family members and friends, a majority trust reviews from other consumers when making their purchasing decisions. In fact, 9 out of 10 people will read reviews to help them decide to visit a business or
Tips to Capture Customer Reviews After Each Sale Read More
Your website is the very first thing your visitors see, and it largely determines if your customers will stay on the site and make a purchase, or decide to leave. Keeping your website relevant and implementing the latest technological advances to make sure it’s innovative is an important investment in your online presence. There are
How to Tell if You Need a Website Redesign Read More
Nothing is more disheartening to owners than an empty store, a phone that doesn’t ring, or a website with few visitors. You know you could make sales if only more customers would visit. Well, don’t sulk, get creative. Here are a few ways to draw in more customers: Signage: A sandwich chalkboard in front of
Creative Ways to Attract Local Customers to Your Small Business Read More
When it comes to marketing, if you’re wondering how to make the most of the summer season, check out the following trends: Chatbots: Technology is neutral. Whether it’s used for good or evil is up to the user. Chatbots were notorious for planting fake news stories that sought to affect last year’s election. However, chatbots
Biggest Trends in Marketing for the Summer Read More
As a small business owner, you may have witnessed how much harder it has become for you to access capital in the form of small non-collateral loans. After your bank says no, you may be looking for help to identify a competitive and disciplined online business lender that you can get funding from. The banks
When it comes business websites, content is king. One of the most cost-effective ways for a small business to add useful content is through a blog. The more often you can post a relevant, authoritative blog, the more you’ll get out of it. Here are some pros and cons of including blogs on your website:
The Pros and Cons of Adding a Blog to Your Website Read More
A website with a live chat feature has several distinct advantages over competitor sites that don’t chat. The live chat platform allows you to talk real-time with an expert and to exchange files, documents, screen images, and other important information that facilitates quicker issue resolution. While your website might offer phone support, email and other
The Benefits of Having a Chat Feature on Your Website Read More
If you believe that you have something truly unique and beneficial to offer your clients, but you simply can’t seem to get anyone to walk through your store’s doors, you are not alone. Many small business owners complain that their brick-and-mortar location stands empty, and they simply don’t have the skills required to attract customers.
How to Make your Retail Store Stand Out From the Masses Read More