If you want to get an edge over the competition, you need to utilize every tool you can get. Some tools push you forward, others don’t let you stagnate. An example of the latter is mobile optimization. Before it was a bonus if your website was optimized for mobile. Now, however, it’s practically expected. Customers […]
Designing Mobile Websites for Voice Search & Why Is It Important? Read More
You own a small business and you need printed marketing collateral. You have some great ideas for your business cards, flyers, brochures, and other materials, but there is just one problem: You are working with a very limited budget. Many business owners have faced this dilemma, so you certainly are not alone. The good news?
Printing Marketing Collateral on a Budget: Tips, Tricks & More Read More
What does a marketing campaign have to be so that we call it powerful? Some people would say that it has to “get the job done,” e.g. – sell a product or service as well as the marketer himself anticipated. While it is true that a powerful marketing campaign paints the product in the best
How to Build Up a Powerful Marketing Campaign Read More
As a business owner, your priorities should not only be to make a sale, but to create a loyal customer from a one-time shopper. These days, offering a quality and innovative product or service is no longer enough to stay competitive in your niche. One of the biggest factors that separate successful companies from those
Four Ways you can Boost Social Engagement for Your Business Read More
Introduction According to the latest data, successful b2b marketers spend around 40 percent of their budget on content marketing. However, spending millions of dollars on content marketing won’t do you any good without a proper content marketing plan. Before you venture into promoting your business, there are a few tips we’d like to share with
Tips and Tricks to Write a Content Plan for Your Business Read More
SEO (search engine optimization) has dominated digital marketing in 2018 and will no doubt continue to do so in 2019. SEO is equally important for small businesses as it is for the world’s biggest brands. For small businesses with a local presence such as a physical storefront, or simply a customer base in a specific
Local SEO Tips For Small Businesses Read More
One of the most effective and affordable ways to get your business to show up in Google search results is by including content in your marketing strategy. When potential customers search for restaurants, hair salons or body shops, you want your company to come up on the first page of Google, otherwise you will have
Three Strategic Ways to Help Your Online Content Perform Better Read More
Small businesses nowadays have difficulty in keeping up with larger corporations for a number of reasons, which include inadequate experience of market dynamics. However, they have some quite interesting advantages that keep them afloat. The advent of SEO has partly levelled the playing ground in order to make small business more visible amid giant companies.
5 Reasons Why SEO is so Important for Small Business Read More
Nowadays, businesses are highly focusing on social media marketing. The right platforms help them to reach to a wider community at a lower budget. One of the most popular platforms is Facebook, which had 2.23 billion monthly active users from 2008 to 2018. So, small and big businessman target Facebook business pages as an integral
Facebook Trends for 2019 to Optimize Your Business Page Read More
Your restaurant may serve fabulous food at unbeatable prices, but it’s all for naught if no one knows about it. That’s why restaurant owners need to create a marketing plan and give it a budget big enough to be effective while not so big as to squander your money. The rule of thumb for restaurant
How Restaurant Owners Can Create an Effective Marketing Budget Read More