Small Business Tips

9 Tips for Building Customer Retention and Customer Loyalty Through Relationships

Retaining loyal clients just makes business sense. Repeat clients spend more and are easier to convert than first-time shoppers. But building those relationships can be tricky, especially if you manage a lot of client accounts. Here are nine of our top tips for cultivating customer loyalty and retaining clients, from asking for feedback to apologizing

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Simplify Your Content Marketing Strategy with a One-Page Plan

The recent Content Marketing Institute release, a B2C content marketing report, took the attention of all content marketers. It’s an important annual study because it helps shed light on various aspects of content marketing that we’d otherwise be blind to. B2C marketers with a documented strategy were found to be more effective than those without

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6 Practical Tips to Manage Your Small Business Finances

Even experienced business owners can benefit from improving the way they manage their finances. This is especially true if your expertise in your product or service doesn’t extend to managing business finance. It would be a shame not to realize the full potential of your company, so we’ve assembled six practical tips to help you

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How Small Business Can Use Technology to Serve Their Customers Better

Without doubt, the service component of your small business can greatly influence your overall success. That’s obvious if you are a service-oriented company, but it’s just as true if you sell goods. Technology is a key asset you can employ to improve your customer service. The question is, how well do you deploy technological solutions

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Social Media Tricks That Can Bring a Fresh Breath to Your Business

Growing your small business through social media should not be that stressful. If you know which tools to leverage and you are equipped with ample knowledge of online marketing, especially social media marketing, it will be easier to attract prospects and gain customers. Social media is a huge platform where you can promote your business

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