As a business owner, your priorities should not only be to make a sale, but to create a loyal customer from a one-time shopper. These days, offering a quality and innovative product or service is no longer enough to stay competitive in your niche. One of the biggest factors that separate successful companies from those […]
Four Ways you can Boost Social Engagement for Your Business Read More
A vital component in being a successful business is effective communication. While that may seem like a simple concept, poor communication strategies seem to be a common theme in all businesses, no matter their size. Improper communication practices can create problems and pitfalls for teams working to accomplish their goals, and can even impact your
How to Improve Internal Communication in Your Small Business Read More
Introduction According to the latest data, successful b2b marketers spend around 40 percent of their budget on content marketing. However, spending millions of dollars on content marketing won’t do you any good without a proper content marketing plan. Before you venture into promoting your business, there are a few tips we’d like to share with
Tips and Tricks to Write a Content Plan for Your Business Read More
Although January has only just ended, how many of us can truly say that we have stuck to the goals we set out for ourselves for 2019? The truth is that only about 10% of people actually carry out the goals they set out too, so if you have strayed from your objectives, you are
Strayed From Your 2019 Goals? How to Get Back on Track! Read More
It takes a lot of money to keep a small business going – especially if you’re trying to make that business grow. When money is so important, every single cent needs to be spent wisely. Many small businesses wind up spending a lot more money than they actually need to spend. Those funds would be
6 Useless But All-Too-Common Expenses That Turn Your Business Into a Money Pit Read More
Taking care of the wellbeing of your employees shows more than just your corporate culture, it’s also a signal that your company cares for its own future and prosperity. More and more companies include different wellness programs in order to enhance the health status of their workforce. These programs rely on various tools and activities
Why Companies Need Corporate Wellness Program Apps Read More
SEO (search engine optimization) has dominated digital marketing in 2018 and will no doubt continue to do so in 2019. SEO is equally important for small businesses as it is for the world’s biggest brands. For small businesses with a local presence such as a physical storefront, or simply a customer base in a specific
Local SEO Tips For Small Businesses Read More
One of the most effective and affordable ways to get your business to show up in Google search results is by including content in your marketing strategy. When potential customers search for restaurants, hair salons or body shops, you want your company to come up on the first page of Google, otherwise you will have
Three Strategic Ways to Help Your Online Content Perform Better Read More
Over the past decade, technology has become a major part of the business world. Although advanced technology previously only belonged to large-scale businesses, that’s no longer the case. No matter what size the company, technology is an integral part of the day-to-day processes at any scale. In fact, a large percentage of small enterprises reported
Small Business Guide to Big Technology Read More
Now is the time to be setting goals for 2019 together with your team. One of the most vital strategies to plan for is your customer service strategy in the new year. Excellent customer service is one of the most important metrics for successful businesses, and what sets them apart from the competition and creates
Planning Your 2019 Customer Service Strategy Read More