There are innumerable benefits of using social media to promote a business online, such as communicating with your target audience, increasing brand exposure, and increasing inbound traffic to your website. The problem is that many business owners encounter don’t know how to use social media effectively. To create the best strategy for your business needs, […]
Are you Using your Social Media Platforms Effectively? Read More
There is a question that should come across every small business owner who generates content for their customers: what good is putting out content that nobody sees or is interested in? Let us take this one! Putting out content no one sees or is interested in doesn’t do a company any good. It is a
Social Media Basics: 5 ways to Create Engaging Content for Your Customers Read More
Keeping up with the growing number of social media sites and trying to put your small businesses mark on the map can seem overwhelming. What platform does what?, How do I use each one?, and Aren’t they all the same? are most likely questions your business has asked when the word “social media marketing” comes
The New Year offers the opportunity to analyze your current business practices and consider ways to improve the status quo. One strategy small business owners can utilize is looking at the latest big business trends, and evaluating which can help their companies succeed in 2017. To save you time in your search, we have found
What Your Small Business can Learn from Big Business in the New Year Read More
Every business owner hopes that the upcoming year will be more successful than the last; but instead of just hoping, entrepreneurs can create plans to ensure those goals are met. New product launches, expansion and franchising are common way to increase sales, but they are risky and costly. However, implementing a new or improved marketing
Increase Sales in 2017 with a Solid Marketing Plan Read More
If you own a small business, you are already providing jobs and offering great products and services to your community, but sometimes these efforts can go unnoticed. That’s where Small Business Saturday comes in. This year, on November 26, customers across the country will shop in their community and recognize the value that small businesses
#ShopSmall: Get Involved to Get Profitable and Make a Difference Read More
Remember when you launched your small business’ first website? It was probably an exciting day. Thoughts of new customers and an ever-increasing number of visitors had you patting yourself and your team on the back for a job well-done. Of course, it probably didn’t take long to realize that a website isn’t something that is
Get Your Small Business Found Online with Content Marketing Read More
Maximizing Sales Through Mother’s Day Marketing Mother’s Day. When our favorite female caregivers are treated to overpriced buffets, new loofas, homemade cards, spa treatments, and if you’re lucky (nay strategic), a token of affection and appreciation from your store or ecommerce business. In 2015, Mother’s Day sales were estimated at $21.2 billion – ranking right
Maximizing Sales Through Mother’s Day Marketing Read More
Getting the Most from Your Small Business Marketing Budget Small and medium-size businesses don’t have the luxury of million-dollar marketing budgets that large corporations do. We know you’ve seen plenty “marketing on a budget” articles around the internet, so we wanted to take a slightly more strategic approach, providing some perspectives on “intelligently investing in
Tips for Getting the Most from Your Small Business Marketing Budget Read More
3 Tips to Build a Stronger Social Media Presence for Your Small Business While in the initial phases of starting your small business you may have created a Facebook or Twitter page without giving it much thought. Now that your company is operating smoothly, you may be looking to expand, and a stronger social media
3 Tips on Social Media Presence for Your Small Business Read More