grow your business

8 Proven Methods for Small Businesses to Save Money

Small businesses frequently go through cycles of strong and weak profits. When profits are low, you probably will want to find time-tested ways to save money. You do this by cutting costs and reducing your overhead without sacrificing sales. Here are 8 proven ways for your business to save money: Outsourcing: You can save money […]

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Up Your Social Media Strategy with These Tips

Social media has burrowed into the population’s psyche as an indispensable source of news, opinion, and gossip. Approximately half of the earth’s population uses social media via platforms like Twitter, Instagram, Facebook, and YouTube. The average time a social media fan spends on these platforms exceeds two hours per day. The message is clear: You

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Modern Tools for the Modern Small Business

Digital technology is the driving force of change in today’s small business landscape. Compared to even a few years ago, SMBs have become wholly integrated with technology, with an overwhelming 92% of small businesses using cloud-powered technology in some capacity. Compared to larger competitors, which have more time, energy and resources to research the latest

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Secret Ingredients to Successfully Manage Your Business Finances

Managing finances requires constant vigilance. Many aspiring entrepreneurs are almost solely devoted to making the products they love or developing the big ideas they have come up with. One of the biggest mistakes people make is thinking it’s all about the products and services they offer. With a mindset like that, an entrepreneur may feel

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Amp Up Your “About Us” Page to Help Your Customers Get to Know You Better

A potential customer for your small business is likely to check out your About Us page before deciding to buy. It’s not surprising that customers want to know who they will be patronizing. Sometimes it’s simple curiosity, sometimes it’s a search for particular capability, experience, or expertise. Unfortunately, too many websites have About Us pages

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