Experienced entrepreneurs understand that running their business is not a stagnant task. They must always be aware of changing economic conditions, new trade developments, and better methods of dealing with their customers. If you have a business, you can ensure your success as your business grows by keeping these 7 self-development tips in mind. 1. […]
7 Self Development Tips to Improve Business Success Read More
Does your marketing process create long-term relationships with your customers, or do you instead focus on getting the sale and moving on to the next prospect? There’s a lot of value in building strong relationships. They enable you to spend less time and money on new customers, and it maximizes the value of the ones
Relationship Marketing — What is it and How Can You Use It? Read More
When you run a small business, you may not have as much money in your budget to work with as you would like. That doesn’t mean, though, that you should cut your marketing expenses when funds are tight. As a small business owner, marketing is one of your most valuable tools. As such, it is
Guide to Marketing Your Small Business Read More
One of the things no one likes to see when logging into their Google Analytics account is that their website traffic is in decline. Especially if it seems to be completely out of the blue, and very suddenly. There is no reason to start panicking yet, and you should be aware that any feedback, even
How To Recover From A Sudden Fall In Web Traffic Read More
You shouldn’t underestimate the importance of customer reviews to support and expand your business. The vast majority of consumers read reviews before making a purchase and use social media to help them decide. Customers who take the time to write reviews want to see them posted and discussed. Moreover, prospective customers want to read reviews.
How to Leverage Customer Reviews to Grow Your Small Business Read More
Website traffic is an important metric that reflects the relevance, popularity, and engagement levels of your small business. More people on your site means that you’ve optimized your site very well with ample content and keyword implementation, technical specs, and other nuances that elevate your site’s ranking. It gives you a competitive edge, and it
How to Increase Your Visitor-to-Lead Conversion Rate Read More
In general, small businesses allocate 7% to 12% of their gross revenues to marketing. This compares with the Small Business Administration’s suggestion of spending 7% to 8% on marketing. Of that amount, the total budgeted to digital marketing is expected to rise to 45% in 2020 compared to 42% in 2019. The biggest share of
Where Should You Spend Your Marketing Budget in 2020? Read More
When it comes to finding a lease there will be several things on your mind; location, size, affordability, and condition to name a few. But, when it comes to renting out commercial spaces the affordability factor becomes a much more important thing to consider. The fact of the matter is that you need to understand
How to Negotiate Rent on Commercial Spaces Read More
It can take a while for a small business to establish a credit rating and even longer to improve one. But make no mistake, your credit rating is an essential element when you seek credit or a loan. It also helps get you approved by landlords, suppliers, and vendors. Business credit scores are available from
Improve Your Business Credit with These 7 Steps Read More
Shipping can either make or break new eCommerce businesses. Massive corporations like Walmart and Amazon have shipping down to an exact science, with order fulfillment centers all over the country. Amazon already accounts for around 40 percent of all online sales. To compete, small businesses need to find a way to get their products to
6 Ways eCommerce Businesses Can Cut Their Shipping Costs Read More