For small business owners, bookkeeping serves as their personal scorecard. Numbers show your success and failure and give a quantifiable shape to your business results In a small business benefit, your future is on the line. You need to have a good overview of all the expenses and revenue. Perfect bookkeeping can save you a […]
7 Smart Bookkeeping Tips Every Small Business Can’t Live Without Read More
Any professional has likely heard about LinkedIn and even created a profile on the social media platform. However, with the wide reach of over 562 million users, LinkedIn is a valuable tool that should be utilized to promote your business. Below are ideas about how you can help your employees to use this platform not
LinkedIn Strategy: How to Get Your Employees to Use LinkedIn to Benefit Your Biz Read More
Starting a home-based business takes a lot of hard work, but for millions of Americans, it really pays off. More and more people are discovering the possibilities of being small business owners on their own terms as the nine-to-five workday increasingly becomes a thing of the past. Even large companies are hiring freelancers who can
Starting a Home-Based Business: What You Need to Know Read More
If there is one thing that business owners should know for certain, it’s that there’s no certainty in today’s world. Technological advances, shorter product life cycles, and shifting consumer demands create changes and surprises that business owners need to be ready for. A key part to growing and sustaining businesses today is social media. These
2019 Social Media Trends Businesses Need to Plan For Read More
As a business owner, it is important to have the developed skills of a leader alongside other hard skills that will benefit your company. Nowadays, people learn various stuff online, from foreign languages to cooking and programming. There are hundreds of courses available online and most of them are free. Those that have to be
5 Online Courses to Develop Your Management Skills Read More
Branding is a diligent and time-consuming process. You may hire an entire team to do it for you, but you’ll have to be involved in one way or another. As a business owner, you might be wondering: is there a way to make branding easier, so you can focus on the business itself? Let’s see.
How to Promote Your Brand and at the Same Time Do Nothing Read More
How do you turn a one time client into a repeat customer? This is the question every single business owner needs to ask themselves. Attracting a new client has a certain acquisition price attached to it—how much you spend on advertising and marketing to make a sale. However, successful businesses are the ones that figured
How Newsletters Can Help You Retain Customers Read More
Today, with the huge number of small businesses coming up every day, all small business owners are looking for ways to stand out. Although no one can predict what the future of businesses holds, no one wants to fall under those businesses that fail after a few months of operating. In this internet era, no one
Advanced Marketing Tools for Small Businesses Read More
Your business requires marketing material to connect with potential customers. This can involve a website, social media presence, brochures, coupons and advertisements. There are two types of content that marketing requires—visual and written. While photos and videos are a given when it comes to the visual way of presenting your business, infographics are also relevant.
How to Create Infographics for My Business Read More
IGTV (for Instagram TV) is the new Instagram video app that supports vertical-format video on smartphones and desktops. You can post videos of up to 10 minutes in length, although creators with large audiences can post videos up to 60 minutes long. Instagram, a part of Facebook, is now set to compete directly with YouTube,
Should My Business Be Using IGTV? Read More