What is your organization willing to do for a more efficient workforce? You can’t log on to the internet without seeing the impact of chatbots, AI or the Internet of Things (IoT) that make our devices and appliances even smarter. Some corporations are issuing Segways and microchipping employees to provide easier access to everything from […]
Smarter Offices: Tips to Automate and Update Your Workplace Read More
What does a marketing campaign have to be so that we call it powerful? Some people would say that it has to “get the job done,” e.g. – sell a product or service as well as the marketer himself anticipated. While it is true that a powerful marketing campaign paints the product in the best
How to Build Up a Powerful Marketing Campaign Read More
So, you’ve hired some new team members, but how do you give them the warmest possible welcome? For many smart companies, the answer is to shower them with branded swag on day one! And it’s not a bad strategy—surprising new hires with welcome kits is a great way to instill company pride from the get-go
10 Onboarding Kit Ideas to Make Your New Employees Feel Welcome Read More
Being a small business owner has lots of very difficult challenges that need to be met and overcome. Managing your finances is one of those many challenges that will no doubt be a substantial consideration for those hoping to maximize profits in a small business. Fortunately, there are many ways that you can keep your
Basic Financial Advice for Small Business Owners Read More
A vital component in being a successful business is effective communication. While that may seem like a simple concept, poor communication strategies seem to be a common theme in all businesses, no matter their size. Improper communication practices can create problems and pitfalls for teams working to accomplish their goals, and can even impact your
How to Improve Internal Communication in Your Small Business Read More
Introduction According to the latest data, successful b2b marketers spend around 40 percent of their budget on content marketing. However, spending millions of dollars on content marketing won’t do you any good without a proper content marketing plan. Before you venture into promoting your business, there are a few tips we’d like to share with
Tips and Tricks to Write a Content Plan for Your Business Read More
It takes a lot of money to keep a small business going – especially if you’re trying to make that business grow. When money is so important, every single cent needs to be spent wisely. Many small businesses wind up spending a lot more money than they actually need to spend. Those funds would be
6 Useless But All-Too-Common Expenses That Turn Your Business Into a Money Pit Read More
Taking care of the wellbeing of your employees shows more than just your corporate culture, it’s also a signal that your company cares for its own future and prosperity. More and more companies include different wellness programs in order to enhance the health status of their workforce. These programs rely on various tools and activities
Why Companies Need Corporate Wellness Program Apps Read More
SEO (search engine optimization) has dominated digital marketing in 2018 and will no doubt continue to do so in 2019. SEO is equally important for small businesses as it is for the world’s biggest brands. For small businesses with a local presence such as a physical storefront, or simply a customer base in a specific
Local SEO Tips For Small Businesses Read More
Over the past decade, technology has become a major part of the business world. Although advanced technology previously only belonged to large-scale businesses, that’s no longer the case. No matter what size the company, technology is an integral part of the day-to-day processes at any scale. In fact, a large percentage of small enterprises reported
Small Business Guide to Big Technology Read More