Entries by Benny Yi

Expensive Small Business Credit and How to Avoid It

The longer you’ve been in business, the more likely you are to know that credit is necessary for a small business to operate. It allows for expansion, improves profitability and increases operational efficiencies. It also makes it possible for smaller businesses without big bank accounts to meet their daily expenses when they have a cash […]

Maximizing Sales Through Mother’s Day Marketing

Maximizing Sales Through Mother’s Day Marketing Mother’s Day. When our favorite female caregivers are treated to overpriced buffets, new loofas, homemade cards, spa treatments, and if you’re lucky (nay strategic), a token of affection and appreciation from your store or ecommerce business. In 2015, Mother’s Day sales were estimated at $21.2 billion – ranking right […]

Tips for Getting the Most from Your Small Business Marketing Budget

Getting the Most from Your Small Business Marketing Budget Small and medium-size businesses don’t have the luxury of million-dollar marketing budgets that large corporations do. We know you’ve seen plenty “marketing on a budget” articles around the internet, so we wanted to take a slightly more strategic approach, providing some perspectives on “intelligently investing in […]

3 Tips on Social Media Presence for Your Small Business

3 Tips to Build a Stronger Social Media Presence for Your Small Business While in the initial phases of starting your small business you may have created a Facebook or Twitter page without giving it much thought. Now that your company is operating smoothly, you may be looking to expand, and a stronger social media […]