June 2019

How to Use Instagram Stories to Engage with Your Customers

Instagram is an extremely popular social media network that over ⅛ of the world, or 7.7 billion people, is currently enjoying! It allows users to share their photos and videos, follow others and search for content based on keywords. While Instagram is not intended specifically for business use, such as LinkedIn, all of the biggest

How to Use Instagram Stories to Engage with Your Customers Read More

4 Traits You Need in an Employee for Top Notch Content Creation

Content creators are extremely valuable because they are the link that connects your business to your target audience. Content is anything that can be used to describe your company, such as text, website content, email marketing, blogs, press releases, videos and images. This helps people understand what your company is all about, learn about your

4 Traits You Need in an Employee for Top Notch Content Creation Read More

6 Ways to Increase The Value Of Your Business Over Your Industry Competitors

Instead of trying to shoot for the moon in terms of your company’s aggregate value, it might be better to measure your success against the competition in your industry. If you can increase the value of your business compared to those in your industry, you will capture market share and be that much closer to

6 Ways to Increase The Value Of Your Business Over Your Industry Competitors Read More

How to Get Customers to Engage With Business Text Messaging

Engaging with customers is necessary to promote customer loyalty, increase sales and fight the competition. Keeping an open line of communication between your customers and your brand is important, but what is the best way to do so? There are so many different ways to promote engagement—from online ads, social media presence, content creation and

How to Get Customers to Engage With Business Text Messaging Read More

Are You Forgetting the Offline Marketing of Your Online Business?

So, you’re running an online business or an e-commerce shop, and there’s no need to advertise your business offline? Wrong! You should be jumping at every opportunity to promote your products and services and drive offline traffic using both innovative and conventional methods. Here are a couple of ideas on how to do that. Local

Are You Forgetting the Offline Marketing of Your Online Business? Read More